2025
Movely, a startup in the moving services industry, needed a strong brand presence to connect with customers and stand out in a competitive market.
I joined as a graphic designer but quickly expanded my role, wearing multiple creative hats to shape the brand from the ground up.
I built a bold, cohesive visual identity through brand assets and design materials, while also crafting copywriting that captured Movely’s clear, modern, and approachable voice.
On the digital side, I worked on website design and optimization, making the experience both intuitive and visually striking.
To grow awareness, I developed and managed social media content with Instagram campaigns, blending creativity and strategy to attract and engage customers.
This project gave me the opportunity to merge design, marketing, and creative direction, establishing Movely’s foundation as a moving service brand that feels both professional and approachable.